Warner Bros. with an assist to college hoops fans
Fast Break presented by AT&T and Nissan will take center court to give whip-around coverage of each contest live and in real-time. Users will also have the ability to go deeper into Men’s and Women’s Tournament content with a collection of premium video channels dedicated to classic games, bracket analysis, insights and more.
This year, the NCAA Men’s March Madness Official Bracket is updated to deliver an enhanced interactive experience, showcasing live video and score tickers within the page to keep fans in the action as they track their latest picks. For fans interested in extending their gaming experience, the NCAA March Madness Men’s Tournament Run, a player management game that lasts throughout the Tournament will also be available.
NCAA March Madness Live is managed by Warner Bros. Discovery Sports in partnership with the NCAA and CBS Sports and is available to download across 19 mobile and connected devices including Apple TV, Amazon Fire TV, Roku, Xbox, Google TV and LG Smart TVs.
WBD Sports and CBS Sports will provide live coverage of all 67 games from the 2023 NCAA Division I Men’s Basketball Championship across four national television networks – TBS, CBS, TNT and truTV – and via NCAA March Madness Live. WBD Sports’ Bleacher Report and CBS Sports Digital platforms will also provide wall-to-wall coverage of the games across social, while redirecting fans to watch games live on NCAA March Madness Live and the four networks.
Fans can also access all Tournament games via live streaming on TBS, CBS, TNT and truTV’s digital platforms, as well as participating TV provider websites and apps. The CBS telecast can be viewed on Paramount+ and via the web and on mobile devices with no authentication required.
NCAA March Madness Live highlights include:
Multi-Game Viewing
NCAA March Madness Live will debut a multi-game viewing feature for the web, giving the fans the ability to watch more games at once than ever before with the capability to stream four separate games simultaneously. The addition of multi-game viewing to the web expands upon current availability to stream two games at once on connected devices including Apple TV, Amazon Fire TV, Google TV, and Xbox One. This feature is in addition to the picture-in-picture option (available on mobile, desktop and tablet), which allows users to navigate through the March Madness Live app while watching a game in real-time.
Apple CarPlay and Android Auto
Nearly 98% of new cars are equipped with both Apple CarPlay and Android Auto in the U.S. For the first time, NCAA March Madness Live will have a robust product integration into these services with live game audio powered by Westwood One national feeds to keep fans who are on-the-go, in-the-know.
Exclusive Game Coverage
The always-popular Fast Break presented by AT&T and Nissan returns on March 16 to provide live, whip-around coverage with quick turnaround highlights, real-time analysis by industry stars, social reaction and commentary along with a breakdown of gameplay stats and augmented video with graphic overlays detailing the most critical data points. Fast Break will be available when there are multiple games being played during the first two rounds of the tournament. New this year for fans following the NCAA Women’s Tournament, a selection of video channels sponsored by Invesco will be available on NCAA.com that feature game updates, legends of the game and greatest Final Four moments. The Men’s Tournament video channels sponsored by Nissan will once again include Bracket TV, March Madness updates, Tournament Throwback and a compilation channel including every Tournament’s One Shining Moments.
Bracket Challenge and Games
The NCAA March Madness Men’s Bracket Challenge presented by Capital One will return to NCAA March Madness Live with The NCAA March Madness Women’s Bracket Challenge presented by Capital One available on NCAA.com. Both games will be supported with the debut of the 2023 Bracket Challenge Sweepstakes, which will reward one lucky player from each game with a trip for two to the 2024 Final Four. To keep fans engaged after their brackets are busted, NCAA March Madness Men’s Tournament Run will run for the length of the Tournament allowing players to pick a lineup of five teams that change value based on performance. In each round, users can buy and sell teams to tweak their lineups or hold the teams they currently own to earn loyalty points. The lineup with the highest value at the end of the Tournament wins.
NCAA March Madness Live will also feature Matchup Analysis, allowing fans to choose from over 20 stats to personalize their bracket picking experience as part of Bracket IQ. Fans will gain extra insight with Path to the Championship, which lets fans calculate possible Tournament outcomes based on remaining games in the bracket, giving users a visualization of their best possible ranking. Path to the Championship will be available at the start of the Sweet Sixteen.
Content Discoverability and Live Activities
NCAA March Madness Live will greet users with an upgraded Home Screen built for better content discoverability of live streams, articles and more creating a seamless experience for users both new and old. For the first time, users will also be able to take advantage of Apple’s Live Activities feature in iOS 16.1+, that when enabled will provide interactive notifications and faster access to live games directly from the lock screen on their mobile devices.
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