Columbia debuts new high tech underwear

Comfort and performance in boxer briefs from Columbia.

New underwear for the new year is my motto.

Columbia is stepping up in 2017 with high performance undergarments that fit just right and offer comfort and performance for the most demanding of individual.

OMNI-WICK Advanced Evaporation pulls moisture away from the body and enables perspiration to evaporate quickly while flat anti-chafing stitches ensure ultimate, all day comfort.

Choose from a variety of colors and opt for the "Performance Mesh" or the Brushed Micro.

Prices start at about $17.99 for a box of one. It's well worth it.